The Creativity Workshop is based in New York City and is taught around the world. It was established in 1993 by educator and writer Shelley Berc and educator and multimedia artist Alejandro Fogel. The organization is dedicated to teaching individuals and groups about their creative processes.

Directors
Shelley Berc
Alejandro Fogel

Administration
Mira Stein, Administrative Associate
Ceci Glusman, Administrative Associate

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Shelley Berc
Shelley Berc is an educator specializing in creativity. She is a playwright and novelist with several published books and produced plays. From 1985-2000, she was a full professor at the University of Iowa’s International Writing Program and the theatre department’s graduate playwriting program. In 1993 she founded the Creativity Workshop (www.creativityworkshop.com) with Argentinean multi-media artist Alejandro Fogel. The Creativity Workshop is dedicated to teaching individuals and groups of all ages, disciplines, and nationalities about their natural creative abilities and how to identify, release, and develop them.

Her numerous awards include a McKnight Fellowship, two Lila Wallace/Readers Digest awards, Rockefeller/Bellagio Fellowship, National Jewish Culture Playwriting award, the prestigious two year Pew/TCG National Theatre Artists Residency, an NEA Opera/Music librettist fellowship, and an Outer Critics Circle nomination for best off-Broadway play. Shelley Berc's theatre pieces have starred many notable actors, such as Patrick Stewart, Stanley Tucci, and Tony Shalhoub. Her plays have been performed at the American Repertory Theatre, the Yale Rep, Tanglewood, The Chicago Symphony, Seattle Rep, Classic Stage Company, and the Edinburgh Festival, among other venues.

Shelley Berc’s novel, The Shape of Wilderness, was published by Coffee House Press. The New York Times praised it as "a vividly imagined parable...a strange and potent book...a fantastical world of unusual sensuality and invention". Her second novel, Light and Its Shadow, was published by Ethos Press. Excerpts of her novels have been featured in Exquisite Corpse, ed. Andrei Codrescu, BOMB, Linnaean Street, 5_Trope, Pamanoak Review, and as a Web del Sol Editor's pick.

Shelley Berc and Alejandro Fogel have been cultural ambassadors for the US State Department's Arts America Program, lecturing in their artistic fields and teaching workshops in creativity in Hungary, Rumania, Australia, and Italy. Berc holds an MFA from the Yale School of Drama and was one of the first women to graduate from Amherst College.

Alejandro Fogel
Alejandro Fogel is an educator in creativity and a multimedia artist working in painting, writing, installations, video, travel-performance, and digital art. He has exhibited his work in galleries and museums in Argentina, Bulgaria, Cuba, France, Italy, Netherlands, Spain, United States and Germany.

Since he had his first experience of the Andes, Mr. Fogel became deeply involved with the history and art of Pre-Columbian cultures and subsequently the roots of individuals in culture and the legacy of heritage.

Alejandro Fogel has received many awards and honors. He was a Fellow and a 2 year artist-in-residence in Argentina with the Institute of Current World Affairs. He was an artist in residency at the Rockefeller Foundation Study and Conference Center in Bellagio, Italy. He was selected by The Rolex Award for Enterprise in Geneva, Switzerland, which included the publication of his project The Incas’ Road. His awards are numerous; they include, the Arche Biennal Award in Painting, the National Endowment for the Arts of Argentina First Prize in Painting, The Pio Collivadino Award at the Argentine National Gallery of Art, and the Richard Wagner International Association Award in Painting.
Alejandro Fogel worked with the Argentine Commission of Visual Arts helping to develop a native folk artists archive. He also established and taught a series of visual arts workshops for indigenous cultures living in remote areas of the Andes and Patagonia.

Alejandro Fogel's works are in museums and public and private collections in Argentina, United States, France, Brazil, Uruguay, Italy, Netherlands, Saudi Arabia and Canada.

 

Contact us
212 203-3252



Creativity Workshop
We can help you learn to be more creative.

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New York
March 16 - 19
Prague March 24 - 30
Dubai April 4 - 10
New York June 8 - 11
Crete
June 26 - July 3

Barcelona
July 5 - 12
Provence July 15 - 22
Florence July 24 - 31
New York August 17 - 20

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Testimonials
"The teachers are brilliant at making one feel like you're the only person being attended to."
Pauline Crawford, Business Psychologist, Corporate Heart, London, UK

"Kudos to Shelley and Alejandro for creating a truly safe environment, which was fine fodder for a sense of community and creativity and for forging new friendships and ideas. Many of us didn't want to leave....ever!!!!"
Nancy Gibson, Ridgefield Board of Education, CT
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Contact us
212 203-3252